Blake Ebel and Borden Cheese Sr. Director of Marketing, Jenny Mehlman, re-unite to create a campaign for Borden that leaves smiles on consumers faces. After working together on Barilla Pasta in Chicago, Blake and Jenny picked right up where they left off to produce a breakthrough campaign for Borden. Directed by Ebel, the campaign features kids delivering unscripted, authentic insights about what makes Borden Cheese a household favorite. “We wanted to breakthrough the sea of forgettable content,” Ebel explains. “Kids have this unfiltered honesty that’s impossible to script or ignore. That’s what makes this campaign so powerful—and so breakthrough.”